Have you heard of the S-Town yet? If not, I’m about to introduce you to a very impressive and oh-so-popular podcast. This Making A Murderer type story walks through the journey of a murder mystery in Woodstock, Alabama. So, why does that interest us here at SJC Marketing? Well, this podcast set a record by being downloaded over 10 million times in just the first four days! Pretty amazing, right?
So, what’s the consensus about S-Town, you ask? Basically, audiences are saying this particular true crime story is podcasting at its finest.
Are you giving your audience what they want? If you’re not podcasting, you could be missing out on a large audience just waiting to be fed some audio. At SJC Marketing, we know staying on top of trends and marketing opportunities is a must. Connecting with your audience on a more personalized level and giving them an easy way to intake information can go a long way in building your brand.
Catch our podcast, Unfiltered Marketing, on iTunes to learn about all things marketing and branding. And who knows, maybe you’ll get inspired to start a podcast as well. Keep us updated, we’d love to listen to yours!