Marketing Musings
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A company needs many different personalities to make it function. There is always the person who is super organized, the person who works well under pressure, the person who always has a positive attitude, and of course the person who never says no. For Susan J. Campbell Copywriting Solutions, that person is Ronny Jo. Grab […]
Social media — we’re all there, sharing the latest updates, tweeting about our online specials and posting trending questions in LinkedIn groups. At SJC, we have a social media coordinator who oversees the management of our platforms, ensuring everything we do within our social media strategy supports our brand. If everyone on the team could […]
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The hype surrounding Pinterest tends to toggle between those obsessed with the fun ideas they find on the site and business-minded individuals identifying different ways to drive traffic and convert leads with the platform. The latter tend to favor Pinterest content marketing. As I am a big fan of anything that helps drive traffic to […]
You’ve likely heard a lot about content marketing, and the way it plays an important part of your online strategy to drive traffic to your site. Did you know an effective content marketing strategy is not just implementing the right pay per click ad? In fact, with the right key words, content and social media […]
Read More… from 3 Benefits to a Purposeful Content Marketing Strategy
White paper marketing is driving sales in a direction it has never gone before. Because you want to sell your product to buyers, you must make it available to be seen. This means more than just featuring what you have to offer on your site. You must be intentional in your marketing efforts. A strategic […]