SJC BLOG

Execute a Consistent Marketing Strategy Across Every Channel

Cross-Channel Marketing Means Consistency, Not Repetition Ensuring multiple touch points across your marketing strategy is no longer enough to engage your potential customers and deliver the experience they want....

6 Guidelines for Developing a Cross-Channel Marketing Strategy

Reach Your Target Market at the Right Time, With the Right Message Do you feel like you’re investing in an array of marketing channels, yet still not reaching your...

Are GIFs a Part of Your Marketing Strategy

How a Little Visual Can Mean Big Business Growth GIFs aren’t just for illustrating a sarcastic text, or communicating your thoughts to the social media world via comical cat...

Does Your Marketing Strategy Focus on Personalization?

Prioritizing Personalization in Marketing If you haven’t updated your marketing strategy in a while, you may be missing out on one of the biggest trends shaping consumer behavior right...

How to Add Personalization to Your Marketing Strategy

Content Marketing for the Personalized Audience If you’re not including personalization in your marketing strategy, you may be losing opportunities to your competition. Personalizing your content marketing carries an...

Are You Missing This Important Piece in Your 2018 Marketing Strategy?

Personalization Is Key to Marketing Success in 2018 You know that personalization is important in your marketing strategy, but knowing it’s important and knowing how to do it are...

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